I designed a website mockup for an NYC music program
I was part of Sound Thinking NYC’s summer program myself back in high school.
I noticed that the CUNY website—where their program is listed—doesn’t reflect their organization’s unique branding. So I designed a mockup website that aligns more closely with their identity and needs.
Existing Website
One-pager hosted on CUNY’s website
CUNY-branded for a non-CUNY audience
No place for student work
New Website Mockup
STNYC-branding reflects org’s personality
Showcases all past student work
Welcoming portal for STNYC community
Student Work page mockup
STNYC shares student work through SoundCloud playlists each summer, so I designed the Student Work page to embed those playlists as an easy yearly archive.
The result?
The program manager shared that it’s been challenging to break away from CUNY’s strict branding requirements. While I was able to share some resources to support them, I hope they’ll have more flexibility in the future so I can continue designing a web presence that truly reflects their identity!
If you know a small business owner who could use some website help, my email is sofia.wheeler@nyu.edu